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SALES
We know you can’t be everywhere at once, and many businesses don’t have the resources to hire their own professional sales team. MARKETING Formation Strategies also offers our clients an integrated approach to all aspects of multi-channel marketing: Market research—Utilizing both qualitative (focus groups) and quantitative (surveys) methodologies, our market research designs start with clearly defined objectives followed by cost effective, strategy-driven tactics.
Marketing strategy—Our integrated strategies allocate available resources as productively as possible to assure maximum exposure to your target markets.
Advertising and branding—Regardless of media type (print, radio, television, website, or e-mail, we develop clear and consistent messages that build brands and sell products and services.
Direct marketing—Direct mail and comprehensive e-marketing programs get your message to the right prospects.
Database marketing—A form of direct marketing, database marketing begins with data-mining to learn all that you can about your customers and their buying habits. Your customers are then segmented and a strategy developed to reach them in a meaningful way.
Event planning and exhibiting—We take your message to conferences, trade shows, health fairs, or wherever your target market congregates. Whether staffing a booth or arranging a public forum, we make sure your prospects leave with a favorable impression.
Customer education—Supplement your marketing message with product or service educational videos that can be distributed on DVD or posted to your website.
Public relations—Utilizing state-of-the-art technology, we have exceptional capabilities for distributing press releases nationally or targeting just those reporters writing in your field of endeavor. Our news tracking services allow us to report whenever your company gets mentioned.
Pricing—We develop pricing strategies and sales promotions that find the sweet spot that maximizes your profit potential. Whatever stage your company is in, let Formation Strategies take you to the next level. Our online project tracking systems let you stay informed and provide valuable input in real-time, every step of the way.
FORMATION STRATEGIES |
Formation Strategies’ network of sales professionals have years of experience and are ready to work for you. Our representatives have experience in healthcare, pharmaceutical, nutraceutical, medical equipment and other professional sales areas. Whether you need a team of sales professionals in the field, staffing your next conference or trade show, or following up on leads over the phone, Formation Strategies is available to support you.